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Video Persuasion

Ground breaking new book, Video Persuasion will show you how to combine all the elements of good video production, the ability to create interesting, engaging, and watchable videos, with scientifically-proven direct response marketing strategies.



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A word from the Author

It’s finally happening! My new book, Video Persuasion, is launching and I’m inviting you to join me.

My book is about using the power of video so that consumers discover your products or services and are motivated to buy. My goal is to help as many people as possible.

Many people struggle with how to market and build their brands. My book will help by providing insights as to how to overcome business building roadblocks by providing you with:

  • Practical step-by-step advice on how to get the best testimonials.
  • Video production tips that will save you money.
  • Copywriting secrets for creating powerful offers and much more, including,
  • 3 ways to start any video to “hook” the viewer and keep them engaged.
  • Expert interviews with powerful stories that will motivate and inspire.

~Rick Cesari

Testimonials

"Rick is the video marketing expert, I’m proof of that!"

"Rick's expertise in the realm of video marketing is second to none. I highly recommend his book!"

“There are many people who claim to be video experts but very few with the track record of Rick Cesari.”

I have worked with Rick on many projects over the years. There is no one better at using video to get people to take action. In his book Video Persuasion, he shares and explains the video marketing tech­niques that have worked for him, so successfully. You need to be using video in your marketing and if you do, you need this book.

Rick Cesari’s Video Persuasion celebrates how the potency of video empowers the marketer to capture customers’ hearts and minds, and convert these customers to buy the brand.

George Foreman

Adam Payne

- Founder of  VideoMarketingInsider.com

Brian Kurtz

Titans Marketing and author of Overdeliver

Rowland Hanson

CEO & Founder of The HMC Company;
former Vice President of Corporate Communications for Microsoft where he is credited with the naming & launch of Windows

James Thomson

Partner, Buy Box Experts; co-founder of PROSPER Show; former business head of Amazon Services