What You'll Learn Inside

  • The foundational “old school” marketing concept that far too often gets lost in the chaos of ever-changing advances in technology (and not knowing this can cost you sales BIG time).
  • Four keys to making your next video compelling, engaging, and effective in making the sale – when you put them all together in the right way, your video becomes practically irresistible!
  • A startling similarity between couch-surfing and online media consumption and how to overcome the Core Sales Challenge posed by each.
  • How to build engagement with your message in a way that’s natural, affirming, and powerful. 
  • The perfect context for product testimonials inside your videos – where to put them for maximum effectiveness.
  • Core elements to include with every Call To Action (it’s like building a bridge, you really can’t afford to miss a single one).
  • And more besides.